Conservation business works
NRT Trading is a for-profit social enterprise owned by NRT, whose mission is to identify, incubate, pilot and grow sustainable businesses within the NRT Conservancies.
In Northern Kenya, low literacy levels and sparse government services hamper economic growth. Poverty rates are high, and semi arid, often degraded landscapes constantly challenge the livelihoods of a largely pastoralist population. However, through community conservancies, people are now finding ways to link wildlife conservation to better pasture, higher income, and the growth of sustainable businesses. This is putting more children in school, empowering women through jobs and financial literacy, and building the capacity of rural communities to lift themselves out of poverty.
NRT Trading was established as a limited company in 2014, and now supports the development of direct commercial revenue to communities in three main areas – livestock, beads, and tourism. The success of these programmes is now paving the way for communities to explore other emerging markets, such as fish, mangos and silk.